But before I get into this post I must apologize for my absence the last two months or so. I could come up with whole host of excuses but ultimately it boils down to the busy holidays and I have been struggling with inspiration for my posts. I have a at least 5 drafts of posts just sitting... However, recently I read a Tweet which mentioned your blog being your brand. Yes I may not be a business owner with a blog however simply being a blogger is a business of sorts. I must have clear direction and purpose, which ultimately leads to the need to create a brand.
I absolutely love blogging however I struggle with finding the time to blog while having a full time job. Sometimes I long to be a high energy do it all kind of person but I need to accept that is not who I am. The perfectionist in me has a terrible flaw of quitting when I can't do something perfect. Hence the not blogging for so long. The past couple of months I found myself drafting a few posts but I wasn't proud of them and didn't feel like they were perfect so I just let them sit.
Now that its a new year, I am on a journey of redefining my blog to make sure its brand is parallel with me and my personal brand. So over the next few weeks and months I invite you to join me on my little journey of branding and defining the purpose of my blog!
Maci K
No comments:
Post a Comment